Repozytorium Instytucjonalne
Akademii Nauk Stosowanych
w Nowym Sączu
dc.contributor.author | Ziętala, Grzegorz | |
dc.date.accessioned | 2024-04-08T09:20:58Z | |
dc.date.available | 2024-04-08T09:20:58Z | |
dc.date.issued | 2017 | |
dc.identifier.citation | 4. Ziętala, G. (2017). Женские имена в наименованиях российских брендов компаний и товаров. In: Dźwierzyńska, E., Dziedzic, M. (eds), Традиции и инновации в методике преподавания иностранных языков. Том II. Wyd. UR, Rzeszów. pp. 67-87. ISBN 978-83-7996-441-3 | pl_PL |
dc.identifier.isbn | 978-83-7996-441-3 | |
dc.identifier.uri | http://195.117.226.27:8080/xmlui/handle/123456789/702 | |
dc.description.abstract | The article presents the basic principles of the company brandnaming in Russian. Particular attention was paid to female names used in brandnaming. Names presented in the article have been divided into this who have foreign origin and Slavic origin. | pl_PL |
dc.publisher | Wydawnictwo Uniwersytetu Rzeszowskiego | pl_PL |
dc.subject | marka handlowa | pl_PL |
dc.subject | name | pl_PL |
dc.subject | brand | pl_PL |
dc.subject | branding | pl_PL |
dc.subject | company | pl_PL |
dc.subject | goods | pl_PL |
dc.title | Женские имена в наименованиях российских брендов компаний и товаров | pl_PL |
dc.title.alternative | Female names in the names of russian brands of companies and goods | pl_PL |
dc.type | Book chapter | pl_PL |